Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Yoplait advertising covers Southern Cross Station

7 October 2019 08:04 AM
Viewed 7 times
(7 times this week, 7 times this month, 7 times this year)

Handing out the new Ikea catalogue at Flinders Street Station

11 September 2019 17:14 PM
Viewed 23 times
(1 time this month, 23 times this year)

Melbourne Fashion Week display still blocking the Bourke Street entrance to Southern Cross Station

2 September 2019 15:47 PM
Viewed 30 times
(3 times this week, 11 times this month, 30 times this year)

CGU Insurance advertising has taken over Southern Cross Station

2 September 2019 08:39 AM
Viewed 52 times
(5 times this week, 26 times this month, 52 times this year)

Chinese language billboard at Caulfield platform 4

25 August 2019 09:51 AM
Viewed 28 times
(7 times this month, 28 times this year)

'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:48 AM
Viewed 31 times
(5 times this month, 31 times this year)

Inside the empty 'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:47 AM
Viewed 22 times
(1 time this week, 6 times this month, 22 times this year)

'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:46 AM
Viewed 55 times
(1 time this week, 31 times this month, 55 times this year)

Melbourne Fashion Week display blocks the Bourke Street entrance to Southern Cross Station

22 August 2019 08:44 AM
Viewed 32 times
(1 time this week, 12 times this month, 32 times this year)

New Ooh! Media digital advertising screen at Footscray station

18 August 2019 15:13 PM
Viewed 33 times
(2 times this week, 33 times this year)

Melbourne Fashion Week display blocks the Bourke Street entrance to Southern Cross Station

12 August 2019 11:36 AM
Viewed 46 times, 46 times this year)

ATO 'Pop Up Shop Front' at the main entrance of Southern Cross Station

5 August 2019 13:38 PM
Viewed 73 times
(7 times this month, 73 times this year)

DiDi 'rideshare' advertisement at Flinders Street Station

They call themselves 'rideshare' but they are just a taxi by another name

1 August 2019 13:36 PM
Viewed 118 times
(1 time this week, 23 times this month, 118 times this year)

ANZ home loans advertising covers Southern Cross Station

29 July 2019 09:49 AM
Viewed 59 times
(13 times this month, 59 times this year)

ANZ Home Loan advertising covers Southern Cross Station

19 July 2019 14:03 PM
Viewed 44 times
(6 times this month, 44 times this year)

ANZ Home Loan advertising covers Southern Cross Station

19 July 2019 08:10 AM
Viewed 33 times
(1 time this week, 4 times this month, 33 times this year)

Advertisement for St Aloysius College at West Footscray station

Illustrating their proximity to trains, trams and buses

9 July 2019 12:05 PM
Viewed 46 times
(3 times this month, 46 times this year)

'Little Shredders' skiing promotion on the concourse at Southern Cross Station

3 July 2019 13:19 PM
Viewed 55 times
(5 times this month, 55 times this year)

'Stop riding my tail' advertisement for 'Pets 2' on the rear of CDC Melbourne bus #115 5892AO

28 June 2019 08:58 AM
Viewed 155 times
(2 times this week, 20 times this month, 155 times this year)

Refilling the vending machines at Flagstaff station

27 June 2019 11:05 AM
Viewed 54 times
(6 times this month, 54 times this year)

Swisse advertising covers the main concourse at Flinders Street

24 June 2019 12:52 PM
Viewed 83 times
(1 time this week, 8 times this month, 83 times this year)

Refilling a vending machine from an electric buggy at Richmond station

24 June 2019 12:39 PM
Viewed 64 times
(2 times this week, 7 times this month, 64 times this year)

'Stop for coffee, not your myki. Top up anywhere, anytime' advertisement for Arevo by RACV

No mention of how the app actually works! https://www.cio.com.au/article/658153/racv-unveils-aussie-first-commuter-app/

24 June 2019 08:56 AM
Viewed 94 times
(7 times this week, 24 times this month, 94 times this year)

Handing out free muesli bars at Flagstaff station

21 June 2019 16:53 PM
Viewed 59 times
(1 time this week, 4 times this month, 59 times this year)
Tags

Viewed 2514 times (8 times this week, 20 times this month, 561 times this year)