Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Shops block the main walkway towards Melbourne Central station

27 March 2019 14:49 PM
Viewed 21 times
(21 times this month, 21 times this year)

Grand Prix merchandise stores block the main entrance to Southern Cross Station

16 March 2019 23:58 PM
Viewed 17 times
(4 times this week, 4 times this month, 17 times this year)

Grand Prix merchandise stores block the main entrance to Southern Cross Station

16 March 2019 23:58 PM
Viewed 12 times
(4 times this week, 3 times this month, 12 times this year)

Grand Prix merchandise stores block the main entrance to Southern Cross Station

16 March 2019 20:20 PM
Viewed 19 times
(4 times this week, 3 times this month, 19 times this year)

oOh!media digital advertising panel at Melbourne Central station

10 February 2019 10:44 AM
Viewed 46 times
(4 times this month, 46 times this year)

No takers for the big screen on the main concourse at Flinders Street Station, so oOh!media are running house ads

6 February 2019 16:09 PM
Viewed 43 times
(4 times this month, 43 times this year)

Blank advertising panel of the front of tram Z3.230

They were last used in November 2017 - possibly the change in advertising providers saw them fall into disuse

6 February 2019 13:40 PM
Viewed 39 times
(1 time this week, 4 times this month, 39 times this year)

Red Engine Group electric buggy refilling the vending machines at Southern Cross Station

6 February 2019 13:04 PM
Viewed 31 times
(5 times this month, 31 times this year)

Refilling the vending machines at West Footscray station

1 February 2019 11:31 AM
Viewed 24 times
(2 times this week, 4 times this month, 24 times this year)

Adshel digital advertising panel at North Melbourne station, rebranded as oOh!media

31 January 2019 17:56 PM
Viewed 26 times
(5 times this month, 26 times this year)

'My Health Record' advertisement on a CBD tram stop

31 January 2019 17:43 PM
Viewed 22 times
(6 times this month, 22 times this year)

Coca Cola advertisement on the main concourse at Flinders Street Station

31 January 2019 14:45 PM
Viewed 28 times
(6 times this month, 28 times this year)

Advertisement for 'NGV MoMA' on the side of a Siemens train - the exhibition finished months ago!

October 2018 in fact!

31 January 2019 14:10 PM
Viewed 33 times
(8 times this month, 33 times this year)

Coca Cola advertisement on the main concourse at Flinders Street Station

31 January 2019 08:46 AM
Viewed 20 times
(5 times this month, 20 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:44 AM
Viewed 54 times
(10 times this month, 54 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:43 AM
Viewed 52 times
(16 times this month, 52 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:42 AM
Viewed 47 times
(11 times this month, 47 times this year)

Advertising panel minus advertising at Flagstaff station

21 January 2019 16:46 PM
Viewed 30 times
(6 times this month, 30 times this year)

'Pet Circle' promotion at the Flagstaff station exit

21 January 2019 09:09 AM
Viewed 42 times
(9 times this month, 42 times this year)

Kia car promotion blocks the main entrance to Southern Cross Station

18 January 2019 13:34 PM
Viewed 26 times
(1 time this week, 5 times this month, 26 times this year)

Uber advertisement on the screens at Southern Cross Station

18 January 2019 13:32 PM
Viewed 31 times
(5 times this week, 10 times this month, 31 times this year)

Kia car promotion blocks the main entrance to Southern Cross Station

18 January 2019 13:31 PM
Viewed 43 times
(5 times this week, 13 times this month, 43 times this year)

Handing out vouchers for Marley Spoon during morning peak at Flagstaff station

18 January 2019 08:52 AM
Viewed 33 times
(1 time this week, 10 times this month, 33 times this year)

'Bumblebee box' marks the site of a damaged oOh!media digital advertising screen at Flinders Street Station

31 December 2018 13:08 PM
Viewed 41 times
(8 times this month, 41 times this year)
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Viewed 2075 times (11 times this week, 26 times this month, 122 times this year)