Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:48 AM
Viewed 2 times
(2 times this week, 2 times this month, 2 times this year)

Inside the empty 'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:47 AM
Viewed 2 times
(2 times this week, 2 times this month, 2 times this year)

'Official Merchandise' stall blocks the Spencer Street entrance to Southern Cross Station

Probably for the Boomers vs Team USA basketball game that night at Marvel Stadium

22 August 2019 08:46 AM
Viewed 2 times
(2 times this week, 2 times this month, 2 times this year)

Melbourne Fashion Week display blocks the Bourke Street entrance to Southern Cross Station

22 August 2019 08:44 AM
Viewed 2 times
(2 times this week, 2 times this month, 2 times this year)

New Ooh! Media digital advertising screen at Footscray station

18 August 2019 15:13 PM
Viewed 14 times
(14 times this week, 14 times this month, 14 times this year)

Melbourne Fashion Week display blocks the Bourke Street entrance to Southern Cross Station

12 August 2019 11:36 AM
Viewed 13 times
(1 time this week, 13 times this month, 13 times this year)

ATO 'Pop Up Shop Front' at the main entrance of Southern Cross Station

5 August 2019 13:38 PM
Viewed 33 times
(7 times this week, 33 times this month, 33 times this year)

DiDi 'rideshare' advertisement at Flinders Street Station

They call themselves 'rideshare' but they are just a taxi by another name

1 August 2019 13:36 PM
Viewed 33 times
(13 times this week, 33 times this month, 33 times this year)

ANZ home loans advertising covers Southern Cross Station

29 July 2019 09:49 AM
Viewed 24 times
(1 time this week, 24 times this month, 24 times this year)

ANZ Home Loan advertising covers Southern Cross Station

19 July 2019 14:03 PM
Viewed 28 times
(4 times this week, 4 times this month, 28 times this year)

ANZ Home Loan advertising covers Southern Cross Station

19 July 2019 08:10 AM
Viewed 20 times, 20 times this year)

Advertisement for St Aloysius College at West Footscray station

Illustrating their proximity to trains, trams and buses

9 July 2019 12:05 PM
Viewed 34 times
(3 times this week, 6 times this month, 34 times this year)

'Little Shredders' skiing promotion on the concourse at Southern Cross Station

3 July 2019 13:19 PM
Viewed 39 times
(2 times this week, 5 times this month, 39 times this year)

'Stop riding my tail' advertisement for 'Pets 2' on the rear of CDC Melbourne bus #115 5892AO

28 June 2019 08:58 AM
Viewed 55 times
(22 times this month, 55 times this year)

Refilling the vending machines at Flagstaff station

27 June 2019 11:05 AM
Viewed 35 times
(7 times this month, 35 times this year)

Swisse advertising covers the main concourse at Flinders Street

24 June 2019 12:52 PM
Viewed 61 times
(2 times this week, 15 times this month, 61 times this year)

Refilling a vending machine from an electric buggy at Richmond station

24 June 2019 12:39 PM
Viewed 46 times
(13 times this month, 46 times this year)

'Stop for coffee, not your myki. Top up anywhere, anytime' advertisement for Arevo by RACV

No mention of how the app actually works! https://www.cio.com.au/article/658153/racv-unveils-aussie-first-commuter-app/

24 June 2019 08:56 AM
Viewed 51 times
(3 times this week, 19 times this month, 51 times this year)

Handing out free muesli bars at Flagstaff station

21 June 2019 16:53 PM
Viewed 38 times
(12 times this month, 38 times this year)

Tiny gap left to exit Melbourne Central station towards Swanston Street

21 June 2019 08:32 AM
Viewed 46 times
(12 times this month, 46 times this year)

McDonalds take away counter on the Melbourne Central concourse

21 June 2019 08:31 AM
Viewed 47 times
(1 time this week, 14 times this month, 47 times this year)

Doritos advertising on the escalators at Melbourne Central

21 June 2019 08:30 AM
Viewed 34 times
(3 times this week, 15 times this month, 34 times this year)

JCDecaux staff fixing a stalled advertising screen at a Spencer Street tram stop

5 June 2019 08:29 AM
Viewed 39 times
(2 times this week, 7 times this month, 39 times this year)

Papa Giuseppi's pizza truck locked up and doing nothing on the main Southern Cross Station concourse

5 June 2019 08:28 AM
Viewed 38 times
(2 times this week, 4 times this month, 38 times this year)
Tags

Viewed 2376 times (15 times this week, 59 times this month, 423 times this year)