Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Advertising promotion for 'Skyfall' - the new James Bond film - on the Collins Street concourse

16 November 2012 08:50 AM
Viewed 690 times
(3 times this month, 84 times this year)

Sexpo advertising on the trailer car of a Siemens train

12 November 2012 08:52 AM
Viewed 1285 times
(14 times this month, 190 times this year)

Lyca Mobile advertisements on the side of 310M

2 November 2012 08:36 AM
Viewed 1078 times
(18 times this month, 208 times this year)

Advertising panel on a Comeng train - $1 a day for a 1/2 size panel?

30 October 2012 18:00 PM
Viewed 988 times
(1 time this week, 15 times this month, 123 times this year)

Replacement window without advertising on the Sportingbet train

17 October 2012 07:14 AM
Viewed 905 times
(8 times this month, 108 times this year)

A second replacement window without advertising on the Sportingbet train

17 October 2012 07:13 AM
Viewed 779 times
(5 times this month, 90 times this year)

Trying to look out the windows of the train covered in Sportingbet advertising

The see through window decals are a vinyl product called 'contravision'

17 October 2012 07:12 AM
Viewed 820 times
(5 times this month, 121 times this year)

Closeup of the 'contravison' film used to cover train and tram windows with advertising

17 October 2012 07:11 AM
Viewed 601 times
(2 times this month, 67 times this year)

Trying to look out the windows of the train covered in Sportingbet advertising

17 October 2012 07:10 AM
Viewed 603 times
(6 times this month, 72 times this year)

Advertising for Domaine Chandon wine on the main concourse at Flinders Street Station

11 October 2012 14:28 PM
Viewed 838 times
(6 times this month, 89 times this year)

Penguin Books promotion blocking the main entrance to Southern Cross Station

One of four promotions underway in a single morning

11 October 2012 08:44 AM
Viewed 1204 times
(4 times this month, 83 times this year)

Fundraisers for 'Care Australia' at the main entrance to Southern Cross Station

One of four promotions underway in a single morning

11 October 2012 08:43 AM
Viewed 595 times
(5 times this month, 60 times this year)

Handing out copies of free newspaper 'Melbourne Weekly' at the main entrance to Southern Cross Station

One of four promotions underway in a single morning

11 October 2012 08:43 AM
Viewed 598 times
(4 times this month, 76 times this year)

Penguin Books promotion blocking the main entrance to Southern Cross Station

One of four promotions underway in a single morning

11 October 2012 08:41 AM
Viewed 752 times
(1 time this month, 70 times this year)

GoPro camera setup as part of a Penguin Books promotion at the main entrance to Southern Cross Station

One of four promotions underway in a single morning

11 October 2012 08:40 AM
Viewed 1635 times
(8 times this month, 119 times this year)

Bet365 advertising blankets the entire station

With footy season over, now horse racing is what they want you to bet on

11 October 2012 08:40 AM
Viewed 634 times
(1 time this week, 7 times this month, 80 times this year)

Advertising banners for Bet365 blankets the entire station

11 October 2012 08:40 AM
Viewed 957 times
(10 times this month, 138 times this year)

Advertising banners for Bet365 blankets the entire station

10 October 2012 15:07 PM
Viewed 1258 times
(6 times this month, 102 times this year)

Advertising banners for Bet365 blankets the entire station

10 October 2012 15:06 PM
Viewed 794 times
(3 times this month, 77 times this year)

Can you find the official V/Line message?

Top right is a Hungry Jacks ad, bottom is the TAB gambling ad, V/Line is top left.

3 October 2012 08:59 AM
Viewed 619 times
(8 times this month, 83 times this year)

Thai Airways advertising inside the doors of a Comeng train

3 October 2012 08:55 AM
Viewed 3138 times
(2 times this week, 25 times this month, 451 times this year)

Betting advertisements for TAB and Bet365 in the Elizabeth Street subway

28 September 2012 17:57 PM
Viewed 634 times
(9 times this month, 65 times this year)

Bet365 advertising for AFL betting plastered all over Richmond station

28 September 2012 08:42 AM
Viewed 2154 times
(1 time this week, 34 times this month, 325 times this year)

Blonde models hand out flyers for TAB during morning peak

The rest of the station is already blanketed in advertisements for TAB wagering

24 September 2012 08:38 AM
Viewed 852 times
(6 times this month, 108 times this year)
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Viewed 2796 times (2 times this week, 30 times this month, 843 times this year)