Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Out of date advertisement train for the Mornington Racing Club onboard a Comeng - detailing November, December and January race meetings

13 March 2013 08:39 AM
Viewed 784 times
(1 time this week, 10 times this month, 81 times this year)

Really out of date christmas themed advert onboard a Comeng train

13 March 2013 08:39 AM
Viewed 842 times
(1 time this week, 11 times this month, 68 times this year)

'Post no Bills' notice by 'Ambient Rail' on a railway bridge

In 2012 Ambient Rail won a contract to place poster advertising on railway infrastructure around Melbourne: http://www.campaignbrief.com/2012/10/the-ambient-group-unveils-refu.html

12 March 2013 18:05 PM
Viewed 793 times
(2 times this week, 12 times this month, 86 times this year)

Advertising panels inside a Comeng train by S&J Media Group - '$4 per panel per day'

5 February 2013 17:53 PM
Viewed 2323 times
(3 times this week, 20 times this month, 249 times this year)

Reinstalling the JCDecaux advertising board beside the main dome at Flinders Street Station

The old location was blocking the enlargement of the entrance from Flinders Street

1 February 2013 14:11 PM
Viewed 933 times
(2 times this week, 15 times this month, 99 times this year)

Holmesglen TAFE advertising on the doors of a Comeng train

31 January 2013 17:54 PM
Viewed 2708 times
(10 times this week, 56 times this month, 328 times this year)

Myki themed advertisement from Forty Winks

'Attention Passengers: You can't top up on sleep like it's a Myki'

23 January 2013 19:14 PM
Viewed 1095 times
(2 times this week, 11 times this month, 116 times this year)

The *normal* crap that blocks access to Melbourne Central Station - some fashion stalls that are closed for the day

5 December 2012 19:43 PM
Viewed 732 times
(2 times this week, 10 times this month, 58 times this year)

Some kind of fashion event blocking access to Melbourne Central Station

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:57 PM
Viewed 732 times
(1 time this week, 9 times this month, 58 times this year)

Limited access between the Melbourne Central Station escalators and the Swanston Street exit

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:56 PM
Viewed 1223 times
(1 time this week, 14 times this month, 91 times this year)

Welcoming a handful of guests to the Melbourne Central fashion show

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:56 PM
Viewed 636 times
(6 times this month, 46 times this year)

Fashion show blocking access to Melbourne Central Station

28 November 2012 19:56 PM
Viewed 753 times
(1 time this week, 10 times this month, 62 times this year)

Passageways between Melbourne Central Station and Swanston Street even more narrow than normal

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:55 PM
Viewed 764 times
(8 times this month, 59 times this year)

Passageways between Melbourne Central Station and Swanston Street even more narrow than normal

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:54 PM
Viewed 687 times
(1 time this week, 11 times this month, 52 times this year)

Passageways between Melbourne Central Station and Swanston Street even more narrow than normal

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:53 PM
Viewed 778 times
(1 time this week, 9 times this month, 76 times this year)

Passageways between Melbourne Central Station and Swanston Street even more narrow than normal

Normal access to Melbourne Central Station blocked by a fashion show held in the main atrium.

28 November 2012 19:52 PM
Viewed 624 times
(1 time this week, 11 times this month, 66 times this year)

Another evening where Melbourne Central Shopping Centre blocks the main entrance to the railway station down below

28 November 2012 19:52 PM
Viewed 746 times
(1 time this week, 10 times this month, 53 times this year)

iPod advertising covers the station

23 November 2012 09:00 AM
Viewed 658 times
(2 times this week, 9 times this month, 66 times this year)

iPod advertising replaces the bookmakers at Southern Cross

21 November 2012 15:09 PM
Viewed 644 times
(1 time this week, 7 times this month, 56 times this year)

Advertising promotion for 'Skyfall' - the new James Bond film - on the Collins Street concourse

16 November 2012 08:59 AM
Viewed 2186 times
(1 time this week, 10 times this month, 110 times this year)

Advertising promotion for 'Skyfall' - the new James Bond film - on the Collins Street concourse

16 November 2012 08:50 AM
Viewed 776 times
(1 time this week, 9 times this month, 69 times this year)

Sexpo advertising on the trailer car of a Siemens train

12 November 2012 08:52 AM
Viewed 1379 times
(2 times this week, 8 times this month, 75 times this year)

Lyca Mobile advertisements on the side of 310M

2 November 2012 08:36 AM
Viewed 1228 times
(6 times this week, 22 times this month, 130 times this year)

Advertising panel on a Comeng train - $1 a day for a 1/2 size panel?

30 October 2012 18:00 PM
Viewed 1118 times
(2 times this week, 10 times this month, 95 times this year)
Tags

Viewed 3330 times (3 times this week, 16 times this month, 471 times this year)