Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

No takers for the big screen on the main concourse at Flinders Street Station, so oOh!media are running house ads

6 February 2019 16:09 PM
Viewed 290 times
(1 time this week, 10 times this month, 63 times this year)

Blank advertising panel of the front of tram Z3.230

They were last used in November 2017 - possibly the change in advertising providers saw them fall into disuse

6 February 2019 13:40 PM
Viewed 241 times
(1 time this week, 15 times this month, 76 times this year)

Red Engine Group electric buggy refilling the vending machines at Southern Cross Station

6 February 2019 13:04 PM
Viewed 165 times
(3 times this week, 8 times this month, 38 times this year)

Refilling the vending machines at West Footscray station

1 February 2019 11:31 AM
Viewed 131 times
(4 times this week, 5 times this month, 31 times this year)

Adshel digital advertising panel at North Melbourne station, rebranded as oOh!media

31 January 2019 17:56 PM
Viewed 130 times
(4 times this week, 6 times this month, 35 times this year)

'My Health Record' advertisement on a CBD tram stop

31 January 2019 17:43 PM
Viewed 131 times
(4 times this week, 9 times this month, 40 times this year)

Coca Cola advertisement on the main concourse at Flinders Street Station

31 January 2019 14:45 PM
Viewed 156 times
(8 times this week, 13 times this month, 55 times this year)

Advertisement for 'NGV MoMA' on the side of a Siemens train - the exhibition finished months ago!

October 2018 in fact!

31 January 2019 14:10 PM
Viewed 163 times
(6 times this week, 12 times this month, 38 times this year)

Coca Cola advertisement on the main concourse at Flinders Street Station

31 January 2019 08:46 AM
Viewed 149 times
(5 times this week, 9 times this month, 56 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:44 AM
Viewed 159 times
(3 times this week, 7 times this month, 30 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:43 AM
Viewed 259 times
(3 times this week, 8 times this month, 50 times this year)

Sirena tuna promotion blocks the main entrance to Southern Cross Station

25 January 2019 08:42 AM
Viewed 161 times
(6 times this week, 11 times this month, 35 times this year)

Advertising panel minus advertising at Flagstaff station

21 January 2019 16:46 PM
Viewed 142 times
(2 times this week, 4 times this month, 32 times this year)

'Pet Circle' promotion at the Flagstaff station exit

21 January 2019 09:09 AM
Viewed 174 times
(5 times this week, 5 times this month, 53 times this year)

Kia car promotion blocks the main entrance to Southern Cross Station

18 January 2019 13:34 PM
Viewed 117 times
(3 times this week, 1 time this month, 29 times this year)

Uber advertisement on the screens at Southern Cross Station

18 January 2019 13:32 PM
Viewed 130 times
(2 times this week, 1 time this month, 32 times this year)

Kia car promotion blocks the main entrance to Southern Cross Station

18 January 2019 13:31 PM
Viewed 208 times
(3 times this week, 70 times this year)

Handing out vouchers for Marley Spoon during morning peak at Flagstaff station

18 January 2019 08:52 AM
Viewed 149 times
(4 times this week, 44 times this year)

'Bumblebee box' marks the site of a damaged oOh!media digital advertising screen at Flinders Street Station

31 December 2018 13:08 PM
Viewed 241 times
(1 time this week, 11 times this month, 65 times this year)

New digital advertising panels by oOh!media on the platforms at Flinders Street Station

31 December 2018 12:44 PM
Viewed 484 times
(2 times this week, 15 times this month, 121 times this year)

Uber advertisement at Southern Cross Station, advertising a 4 minute pick up time

14 December 2018 12:31 PM
Viewed 471 times
(5 times this week, 4 times this month, 122 times this year)

'Pandora' jewellery advertising covers the escalator adit at Parliament station

7 December 2018 08:40 AM
Viewed 189 times
(1 time this week, 7 times this month, 63 times this year)

Two different piles of crap for sale occupying the main entrance to Melbourne Central station

1 December 2018 14:05 PM
Viewed 142 times
(1 time this week, 2 times this month, 36 times this year)

Two different piles of crap for sale occupying the main entrance to Melbourne Central station

1 December 2018 14:04 PM
Viewed 155 times
(3 times this week, 6 times this month, 40 times this year)
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Viewed 3097 times (3 times this week, 27 times this month, 238 times this year)