Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Two different flavours of real estate advertising at Seddon station

ANZ home loans, and the 'John&Windsor' apartment development

20 October 2018 07:41 AM
Viewed 298 times
(3 times this week, 14 times this month, 97 times this year)

Advertising billboard at North Melbourne platform 1

20 October 2018 05:46 AM
Viewed 504 times
(5 times this week, 18 times this month, 196 times this year)

Danone yogurt promotion at Southern Cross Station

18 October 2018 08:36 AM
Viewed 179 times
(2 times this week, 1 time this month, 63 times this year)

Danone yogurt promotion at Southern Cross Station

18 October 2018 08:34 AM
Viewed 160 times
(3 times this week, 60 times this year)

Danone yogurt promotion at Southern Cross Station

18 October 2018 08:34 AM
Viewed 159 times
(2 times this week, 1 time this month, 53 times this year)

'five:am' yoghurt promotion on the main concourse at Southern Cross Station

12 October 2018 08:58 AM
Viewed 160 times
(3 times this week, 4 times this month, 63 times this year)

'five:am' yoghurt promotion on the main concourse at Southern Cross Station

12 October 2018 08:53 AM
Viewed 165 times
(3 times this week, 5 times this month, 68 times this year)

JCDecaux digital advertising screens at the Southern Cross tram stop on Collins Street

4 October 2018 08:42 AM
Viewed 381 times
(12 times this month, 171 times this year)

Scaffolding in place above the escalators to Flinders Street platform 8 and 9, ready for the installation of new advertising screens

20 September 2018 14:31 PM
Viewed 242 times
(1 time this week, 15 times this month, 130 times this year)

Empty advertising panels on the side of a B2 class tram

14 September 2018 13:09 PM
Viewed 181 times
(3 times this week, 3 times this month, 71 times this year)

'Connoisseur' ice cream advertising in both printed and digital formats at Flinders Street Station

11 September 2018 13:14 PM
Viewed 453 times
(1 time this week, 9 times this month, 207 times this year)

Spring Racing Carnival advertising on the Bourke Street steps at Southern Cross Station

11 September 2018 12:55 PM
Viewed 430 times
(1 time this week, 6 times this month, 255 times this year)

Spring Racing Carnival advertising on the Bourke Street steps at Southern Cross Station

11 September 2018 12:54 PM
Viewed 263 times
(2 times this week, 6 times this month, 133 times this year)

Heinz tomato ketchup advertising covers Southern Cross Station

6 September 2018 08:33 AM
Viewed 299 times
(3 times this week, 7 times this month, 103 times this year)

Samsung mobile phone store blocks the entrance to Melbourne Central station

29 August 2018 15:09 PM
Viewed 260 times
(1 time this week, 3 times this month, 138 times this year)

Reloading the vending machines at Richmond station

29 August 2018 14:04 PM
Viewed 247 times
(1 time this week, 2 times this month, 94 times this year)

New JCDecaux digital advertising screens on the concourse at North Melbourne station

27 August 2018 08:53 AM
Viewed 253 times
(1 time this week, 6 times this month, 75 times this year)

Glenfiddich whisky bottle inside an advertising sign at Southern Cross

25 August 2018 15:35 PM
Viewed 246 times
(1 time this week, 6 times this month, 82 times this year)

Advertisements for UberPool at Flinders Street Station

UberPool is pretty much a bus service, except the drivers get paid stuff all and the profits go to tech bros in Silicon Valley

20 August 2018 15:40 PM
Viewed 260 times
(2 times this week, 10 times this month, 112 times this year)

Advertisement for 'UberPool' on the concourse at Flinders Street Station

17 August 2018 12:43 PM
Viewed 409 times
(2 times this week, 177 times this year)

'Truganina land for sale' advertisement at Aircraft station

15 August 2018 10:06 AM
Viewed 194 times
(3 times this week, 1 time this month, 82 times this year)

Advertisement for Uber Eats on a Footscray bus stop

12 August 2018 12:41 PM
Viewed 1031 times
(2 times this week, 12 times this month, 477 times this year)

'Smith Chips' promotion at Flinders Street Station

9 August 2018 11:19 AM
Viewed 322 times
(2 times this week, 4 times this month, 180 times this year)

Handing out free drink samples at the main entrance to Southern Cross Station

3 August 2018 08:59 AM
Viewed 306 times
(1 time this week, 9 times this month, 186 times this year)
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Viewed 3163 times (9 times this week, 47 times this month, 304 times this year)