Wongm's Rail Gallery » Commercialising commuters

Commercialising commuters

For Melbourne's privatised public transport operators, they don't make money by moving people - they make money selling their captive audiences to advertisers and other commercial outfits.

Adshel's new digital advertising screen now in service

11 May 2018 18:12 PM
Viewed 150 times
(1 time this week, 13 times this month, 33 times this year)

Billboards at Coburg station platform 2

2 May 2018 14:45 PM
Viewed 477 times
(4 times this week, 7 times this month, 65 times this year)

Fresh asphalt marks where a JCDecaux advertising panel once stood at North Melbourne station

2 May 2018 13:49 PM
Viewed 160 times
(1 time this week, 2 times this month, 28 times this year)

Adshel installing a new video wall on the concourse at Flinders Street Station

1 May 2018 11:53 AM
Viewed 168 times
(2 times this week, 2 times this month, 33 times this year)

'Adshel' name remains stamped into a JCDecaux rebranded tram stop

27 April 2018 12:38 PM
Viewed 183 times
(3 times this month, 33 times this year)

Malvern station platform 4 lined with advertising billboards

26 April 2018 10:09 AM
Viewed 186 times
(9 times this month, 57 times this year)

Fresh asphalt marks where a JCDecaux advertising panel once stood at Toorak station

26 April 2018 10:00 AM
Viewed 137 times
(3 times this month, 31 times this year)

'Hello Flinders Street Station' message on the massive Adshel digital advertising screen

26 April 2018 09:35 AM
Viewed 447 times
(8 times this month, 74 times this year)

'Hello Flinders Street Station' message on the Adshel digital advertising screens

24 April 2018 10:18 AM
Viewed 283 times
(1 time this week, 4 times this month, 41 times this year)

'Let us entertain you' message on the Adshel digital advertising screens at Flinders Street Station

24 April 2018 10:18 AM
Viewed 262 times
(2 times this week, 8 times this month, 50 times this year)

New Adshel digital advertising screens fill the concourse at Flinders Street Station

24 April 2018 10:18 AM
Viewed 434 times
(7 times this week, 15 times this month, 94 times this year)

Directional signage moved upwards at Flagstaff station to permit the new Adshel screens to be seen

23 April 2018 09:03 AM
Viewed 181 times
(3 times this month, 31 times this year)

New Adshel digital advertising screens at Parliament station

21 April 2018 17:25 PM
Viewed 359 times
(2 times this week, 16 times this month, 74 times this year)

JCDecaux digital advertising screen at Melbourne Central station now rebranded as Adshel

Note half of the screens don't work!

21 April 2018 13:44 PM
Viewed 281 times
(2 times this week, 9 times this month, 65 times this year)

Dirty mark on the wall at Melbourne Central station where JCDecaux advertising panels once stood

21 April 2018 13:44 PM
Viewed 197 times
(8 times this month, 40 times this year)

Adshel digital billboard at a Melbourne CBD tram stop now rebranded as JCDecaux

20 April 2018 10:04 AM
Viewed 285 times
(6 times this week, 15 times this month, 75 times this year)

New Adshel digital advertising panels at Flagstaff station

The panels block the directional signage, so new paper signs had to be added!

17 April 2018 08:57 AM
Viewed 858 times
(8 times this week, 23 times this month, 119 times this year)

New Adshel digital advertising panel on the fritz at Flagstaff station

17 April 2018 08:57 AM
Viewed 409 times
(1 time this week, 12 times this month, 60 times this year)

New Adshel advertising panels installed at Flinders Street Station

12 April 2018 15:17 PM
Viewed 227 times
(1 time this week, 7 times this month, 38 times this year)

New Adshel advertising panels installed at Flinders Street Station

12 April 2018 15:16 PM
Viewed 522 times
(22 times this month, 104 times this year)

Works compound while new Adshel advertising panels are being installed at Flinders Street Station

12 April 2018 15:16 PM
Viewed 181 times
(1 time this week, 8 times this month, 27 times this year)

PTV advertising on a JCDecaux billboard at Mordialloc station

12 April 2018 14:25 PM
Viewed 224 times
(2 times this week, 14 times this month, 54 times this year)

PTV advertising on a JCDecaux billboard at Chelsea station

12 April 2018 14:00 PM
Viewed 288 times
(2 times this week, 18 times this month, 75 times this year)

PTV advertising on a JCDecaux billboard at Carrum station

12 April 2018 13:36 PM
Viewed 243 times
(1 time this week, 14 times this month, 64 times this year)
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Viewed 2375 times (14 times this week, 58 times this month, 422 times this year)